Claras for startups doing research with a small team
Claras reads videos and recordings for you. Small startup teams use it to see what competitors say on YouTube, to go back over customer interviews they recorded, and to turn founder videos into text.
Research falls to whoever has an hour
In a small team, nobody's job is to watch a competitor's webinars or relisten to last month's customer interviews. So the research happens in scraps, or not at all. The interviews you recorded sit in a folder. The founder's podcast appearance never becomes a post.
Claras turns those videos and recordings into text you can read, search and question, with a time on each point so you can check it. It's a tool for one person at a time. It has no team plan and no integrations, which the limits below spell out.
See what competitors and the category say
Paste a competitor's public playlist, or a YouTube search results page for a phrase your buyers type, into Bulk Summaries. You get one combined summary, the video most worth watching and Ask AI across every transcript.
- The method: YouTube competitor analysis
Go back over customer interviews
Upload a recorded customer interview or call, up to 6 hours. You get a timestamped transcript, a summary with chapters, and answers from what was said.
- Ask "What do they use today instead?"
- Click a line to hear that moment
- How it works: transcribing your recordings
Three startup workflows
These are scenarios, not stories from real startups.
A first look at a market
Say you're exploring a product for freelance designers. Search YouTube for the problems they'd type, like "how to chase unpaid invoices", and summarize each results page, up to 20 videos. Where videos disagree, and what they barely mention, tells you something about the gap. Then run the main competitors' webinar playlists the same way.
Customer interviews you recorded
Say you recorded six customer interviews, with consent. Upload each one and set custom summary instructions in Settings, such as "List the problems, workarounds and exact phrases in each part". The transcript has no speaker labels, so check who said what by listening at the timestamp. To compare all six, download the transcripts and use Send to AI to take them to Claude or ChatGPT.
A founder video, reused
Say the founder recorded a 30-minute talk. Run it through Claras to get chapters for the YouTube description, an .srt file for captions, and a summary to shape into a post. Then see repurposing video content for the rest.
A worked example: one customer interview
Say you have a 40-minute interview recording and want the customer's main problems before a product meeting.
- Upload the file in the Video or Audio tab. It uses 40 minutes of your transcription hours, so it fits the free plan's 1 hour.
- Read the summary and chapters to see the shape of the conversation.
- Ask in their words. Ask AI picks passages that share words with your question, so use the customer's terms.
- Check each quote at its timestamp before it goes in a deck.
What Claras doesn't do for startups
- No team plan. Each person has their own account and History. Nothing is shared between accounts.
- No integrations. No CRM, Slack, Notion, Zoom or Meet connection, and no meeting bot or live transcription. Send to AI copies text into another assistant, and that's the only hand-off.
- No speaker labels. Interviewer and customer run together in the transcript.
- One recording at a time. Bulk Summaries works on YouTube playlists and search pages, not your own files.
- No channel statistics. No views, subscribers, rankings or alerts.
- Interview data. The file isn't stored, but its audio is sent to an outside AI transcription service, and the transcript stays in History with no way to delete a single item. Get consent, and check what you've told customers about their data.
- AI can be wrong. A summary can merge two points or drop a condition. It's a starting point for your own thinking.
Plans for small teams
Each person needs their own account. The free plan includes 3 videos a month, 1 hour of transcription and one Bulk Summaries run of up to 20 videos every 30 days, with no card. Pro covers 50 videos a day and 10 upload hours. Unlimited has no daily cap and 100 hours. See the plans, or go back to all solutions.
Questions from startups
Is there a team or startup plan?
No. Each person uses their own account, and History isn't shared. There's no startup discount at the moment.
Can Claras join our customer calls?
No. It doesn't join or record calls. Record the call in your usual tool, with the other person's agreement, then upload the file.
Can it compare several interviews?
Not inside Claras. Download each transcript and bring them together in another AI tool, for example with Send to AI.
Does it work with Notion or Slack?
No. Copy or download what you need and paste it in yourself.
Watch less. Learn more.
Paste a video link and get the summary, chapters and answers in seconds.